241 Toll Road: You Can't Serve Two Masters...Epilogue
Posted by: Jubal | 03/24/2008 9:27 PM
I wanted to follow up on my earlier posts -- here and here -- regarding the denouement of powerhouse consulting firm Cerrell Associates' peculiar straddle regarding 241 toll road advocacy.
On one hand, Cerrell provided public and media relations services to the Southern California Association of Governments to the tune of at least $250,000 a year. SCAG is a important proponent of completing the 241.
On the other hand, Cerrell Associates is also a consultant to the California State Parks Foundation (CSPF) and its campaign to stop completion of the 241.
This biting of the hand that feeds you $250K a year didn't go over to well at SCAG -- particularly with Laguna Niguel Mayor and SCAG director Paul Glaab, who raised the roof internally over it.
I recently learned that as of the week before last, Cerrell Associates resigned as a SCAG consultant. Presumably, Cerrell will still be fighting the 241 on behalf of the CSPF and its greenie allies, alongside Sacramento Republican consultant Joe Rodota
On one hand, Cerrell provided public and media relations services to the Southern California Association of Governments to the tune of at least $250,000 a year. SCAG is a important proponent of completing the 241.
On the other hand, Cerrell Associates is also a consultant to the California State Parks Foundation (CSPF) and its campaign to stop completion of the 241.
This biting of the hand that feeds you $250K a year didn't go over to well at SCAG -- particularly with Laguna Niguel Mayor and SCAG director Paul Glaab, who raised the roof internally over it.
I recently learned that as of the week before last, Cerrell Associates resigned as a SCAG consultant. Presumably, Cerrell will still be fighting the 241 on behalf of the CSPF and its greenie allies, alongside Sacramento Republican consultant Joe Rodota
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241 Tollroad






Good news! I wonder if we can get any of our money back. I would look into suing them for a conflict of interest. With our governor taking Eastwood and Shriver off the Parks Board, I am hoping they lose their that consulting job as well. But, I doubt it.
They were given the choice to resign or be fired with a press release stating why they were fired. Obviously, they chose the former. They should not be able to get away with their conflict of interest so easily.