Twice a month, the King County EcoConsumer offers advice to those who want to spend a little more on products to help preserve the environment. The advice offered, however, too often strays from scientific and economic reality and replaces dogma with sound advice. The EcoConsumer's claims about "food miles," "green" jobs, protectionism and old growth are lacking. Consumers who actually care about the environment should take a more reasoned look at the products they buy and avoid eco-fads that cost more but do little to help the environment.

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