Pattern of candidate support is similar to 2000 and 2004 elections. Obama's strengths: non-white race and ethnic groups, including blacks and Hispanics; 18-29; those with postgraduate educations; women; those with very low incomes; those who have no religious identification/for whom religion is not important/do not attend church; those who are unmarried. McCain's strengths: non-Hispanic whites; 65 and older; those who are married; white Protestants and non-Catholic Christians; whites who attend church frequently/for whom religion is important.
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